Legado vivo: cómo las familias se convierten en generativas y eternas

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Legado vivo: cómo las familias se convierten en generativas y eternas

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September 14, 2026

Legado vivo: cómo las familias se convierten en generativas y eternas

Las familias generativas

Las familias generativas deciden apoyar e impulsar una gran empresa, darle viabilidad y continuidad y, al mismo tiempo, comprometerse a ser una gran familia.

Se suele hablar de una primera generación, encabezada por el fundador; una segunda generación, constituida como sociedad de hermanos; y una tercera generación, integrada como consorcio de primos. ¿Qué sucede después?

La respuesta está en aquellas familias que trascienden y se convierten en generativas: se comprometen libremente con un proyecto empresarial que se renueva y en el que cada integrante encuentra un espacio para contribuir.

Mentalidad de stewardship

Esto implica desarrollar una mentalidad de stewardship: asumirse como administradores y guardianes de un patrimonio que se recibe, se cuida y se entrega en mejores condiciones a la siguiente generación.

Al mismo tiempo, se construye una comunidad en la que todos cuidan de todos. Así, las familias desarrollan una dinámica positiva que impulsa nuevas empresas, fortalece el proyecto común y genera un impacto favorable en la sociedad.

APARICIO_RICARDO_2022

Ricardo Aparicio Castillo

Profesor titular de las áreas de Empresa-Familia y Factor Humano. Director del CIFEM | BBVA

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