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Ana Rosa Zárate Mendoza

Profesora del área de Control e Información Directiva y directora adjunta de Perfeccionamiento en IPADE, sede Ciudad de México. Cuenta con un Máster en Pedagogía por New York University, Estados Unidos, y es Licenciada en Ingeniería Química por la Universidad Iberoamericana. También cursó el Programa C-Suite en IESE Business School y NYU Stern, así como estudios en Project Management, PMBOK, y UX & Client Experience Design.

En su trayectoria profesional se ha desempeñado como Chief Strategy Officer y Chief of Staff del CEO en Alcancía Group; Chief of Staff de la Dirección de Mercadotecnia e Identidad Corporativa en Grupo Salinas; y Chief of Staff del CEO, CCO y Dirección Ejecutiva de Ventas en Altán Redes, donde también fue gerente de Recursos Humanos. Asimismo, fue consultora en Estrategia y Operaciones en Accenture y consultora en Schlumberger Business Consulting.

Sus áreas de interés se centran en sistemas de control de gestión, gobierno corporativo y Consejos de Administración, diseño de modelos operativos, transformación organizacional y gobernanza de indicadores, KPIs y OKRs.

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governance

Corporate Governance: Building Accountability, Trust, and Long-Term Value

Track Chairs:
  • Silvia Gómez Ansón (University of Oviedo)
  • Ruth Mateos de Cabo (Universidad CEU San Pablo)

Corporate governance plays a critical role in shaping organizational effectiveness, accountability, and long-term value creation. In Ibero-American contexts, governance challenges are influenced by distinctive ownership structures, family-controlled firms, institutional development, board diversity, and evolving sustainability expectations. This track welcomes theoretical and empirical research that advances our understanding of governance mechanisms, board dynamics, stakeholder relations, executive decision-making, and their impact on organizational performance and societal outcomes. The track aims to foster dialogue on how governance practices can contribute to responsible, inclusive, and sustainable business development across the region.

ruth-aguilera

Ruth V. Aguilera

Northeastern University

Ruth V. Aguilera (Northeastern University) is a highly respected and influential scholar in strategic management, international business, and corporate governance. She is widely recognized for her work on how institutional contexts shape firms’ behaviors—particularly regarding governance, corporate social responsibility and globalization.

herman-aguinis

Hernan Aguinis

George Washington University

Herman Aguinis (George Washington University) is respected for producing research that is simultaneously rigorous, methodologically innovative, and practically relevant. His scholarship has shaped how organizations design performance systems, how researchers conduct empirical studies, and how institutions understand governance, corporate social responsibility, and talent strategy.

sharon-alvarez

Sharon Alvarez

University of Pittsburgh

Sharon Alvarez (University of Pittsburgh) is a leading academic in the fields of entrepreneurship theory, strategic management, and organizational studies. She is best known for her work on opportunity creation theory, which argues that entrepreneurial opportunities can be created through human action—not only discovered in existing environments. This perspective has significantly shaped contemporary debates in entrepreneurship research.

LuisFelipeLopez

Luis Felipe López-Calva

Distinguished economist and leading expert

Luis Felipe López-Calva is a distinguished economist and a leading expert in poverty, inequality, inclusive growth, and development economics. He currently serves as the Global Director for Poverty and Equity at the World Bank.

track5

The Relevance of the Human Factor in the Development of a Region

Track Chairs:
  • Alvaro Espejo (ESE Business School)
  • Alvaro Lleo (University of Navarra)
  • Lucía Ontiveros (IPADE Business School)

This track highlights the central role of people—managers, employees, communities,
and leaders—in shaping the progress and competitiveness of the Ibero American
region. Submissions may examine topics such as talent development, education,
leadership, migration, cultural values, and human capital formation. By understanding
how individual and collective capabilities support organizational effectiveness and
regional advancement, this track emphasizes the importance of human development
as a driver of sustainable social and economic transformation.

track4

Sustainability Challenges in Ibero America

Track Chairs:
  • Ana Dahik (IPADE Business School)
  • Todd Moss (Price College of Business)
  • Andrea Prado (INCAE Business School)

This track addresses the complex environmental, social, and economic challenges faced
by organizations operating in Ibero-America. Scholars are invited to explore how firms
respond to issues such as climate change, inequality, resource scarcity, macroeconomic
volatility, and community development pressures. Research examining corporate
sustainability strategies, social innovation, public-private partnerships, and the pursuit
of inclusive growth will contribute to understanding how organizations in the region
can pursue long-term resilience while generating positive societal impact.

lupa

From Research to Action

Track Chairs:
  • Herman Aguinis (George Washington University)
  • Julio de Castro (IE University)
  • Ernesto Amorós (EGADE Business School)

This track examines how academic research can meaningfully inform managerial practice
and support evidence-based decision-making in Ibero-American organizations. It
invites submissions that bridge theory and practice, offering insights into how research
findings can be effectively transferred to firms, policymakers, and communities. Topics
may include mechanisms for knowledge dissemination, collaborations between
scholars and practitioners, and the measurable impact of research on organizational
performance, public policy, and economic development.

track2a

Business Networks and Entrepreneurs in the Ibero-American Contexts

Track Chairs:
  • Pablo Muñoz (Durham University)
  • Cristian Granados (EGADE Business School)
  • Julio Pertuzé (Universidad Católica de Chile)

This track focuses on the interplay between entrepreneurial activity and the networks
that enable business creation and growth within Ibero America. Given the diversity
of economic conditions and institutional frameworks across the region, networks—
formal and informal—play an essential role in facilitating access to resources,
knowledge, and opportunities. Submissions are encouraged to investigate how
entrepreneurs navigate these ecosystems, how social and professional ties influence
entrepreneurial outcomes, and how regional dynamics stimulate or constrain new
venture creation and scaling.

track1_f79f9f

The Ibero-American Ecosystem of Family Enterprises

Track Chairs:
  • Luis Gomez Mejia (Arizona State University)
  • Isabel C. Botero (University of Louisville)
  • Fernanda Canale (IPADE Business School)
  • Patricio Duran (University of Richmond)

This track explores the distinctive characteristics, behaviors, and evolution of family enterprises across Ibero America, a region where family-owned firms play a dominant economic and social role. Scholars are invited to examine how cultural values, institutional environments, governance structures, and succession processes shape the long-term sustainability and competitiveness of these organizations. By analyzing the strategic, emotional, and relational dynamics embedded in family firms, this track aims to deepen understanding of how these enterprises innovate, adapt, and contribute to regional development.

Ana Rosa Zárate (IPADE)

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Profesor Asistente del Área

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Profesora del área de Control e Información Directiva y directora adjunta de Perfeccionamiento en IPADE, sede Ciudad de México. Cuenta con un Máster en Pedagogía por New York University, Estados Unidos, y es Licenciada en Ingeniería Química por la Universidad Iberoamericana. También cursó el Programa C-Suite en IESE Business School y NYU Stern, así como estudios en Project Management, PMBOK, y UX & Client Experience Design.

En su trayectoria profesional se ha desempeñado como Chief Strategy Officer y Chief of Staff del CEO en Alcancía Group; Chief of Staff de la Dirección de Mercadotecnia e Identidad Corporativa en Grupo Salinas; y Chief of Staff del CEO, CCO y Dirección Ejecutiva de Ventas en Altán Redes, donde también fue gerente de Recursos Humanos. Asimismo, fue consultora en Estrategia y Operaciones en Accenture y consultora en Schlumberger Business Consulting.

Sus áreas de interés se centran en sistemas de control de gestión, gobierno corporativo y Consejos de Administración, diseño de modelos operativos, transformación organizacional y gobernanza de indicadores, KPIs y OKRs.

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